This is our traffic and branding strategy rolled into one. This is the strategy and targeting philosophy that we are most known for. You will learn how to use Google ads, Facebook ads, and SEO in combination to create the ultimate flood of highly-qualified, targeted, traffic.
The Evergreen Profits Masterclass
This is our content marketing training. In this course, you will learn how to create a salable info product from scratch, build a mailing list, develop a content strategy around your course, write sales copy, and drive traffic into that course. (Currently closed to public)
The Affiliate Promotion Engine
We love creating affiliate income because we get to just be marketers. No development, no customer support, none of the downsides of running a business. This course describes all of the various tactics that we use to ramp up sales to affiliate offers. (Currently closed to public)
We've spent over 11 years focusing on traffic and branding. We've interviewed hundreds of successful entrepreneurs, traffic guys, and PR ninjas. We've distilled what we've learned into this "traffic bible" as well as shared tips and tricks straight from the mouths of other pros.
Over the years, marketing veterans, Joe Fier and Matt Wolfe, have chronicled their insights and actionable tactics to master their mental game and grow their businesses. Now, these tips and practices are distilled into a “playbook” for you to pick through and implement.
In this in-depth guide to WordPress, Matt Wolfe gives an amazing amount of detail on pretty much everything you need to know to get started with WordPress. From all of the basics of getting a site online to advanced strategies of traffic generation and monetization.
Recommended Tools:
Checkout Cart - We use this to build our checkout flow, including checkout pages, bump offers, upsells, downsells, and our affiliate program. This is like our CRM to see which products customers have purchased, manage their payment details, and keep shipping and payment information on file.
Page Builder - We use this build anything that we can't easily build in WordPress. Sales pages, opt-in pages, resources pages (like the one you're on), webinar registration pages and much much more. It's the easiest and most intuitive of the pages builders.
Lead Generation Forms - This creates pretty much all of the opt-in forms that you see across our sites. Exit-intent opt-ins, unique opt-ins on podcasts, slide-ins, and much much more. It's simple, the designs are beautiful, and it's priced really well.
Content Repurposing - This is the tool that we use to quickly convert content into PDFs. This is helpful to create quick lead magnets, bonuses for affiliate products, and even in-depth ebooks that you can sell.
Autoresponder - We use this to store all of our opted-in emails, send automated email followups, send broadcast emails, and tag customers based on purchase options.
Sales Tracking - This tool helps us track which combination of Facebook, Google ads, SEO, email marketing, etc. are most effective for making sales. It gives us a clear picture of the customers journey to a sale.
